As Nestle “Maggi Noodles” celebrates its 25 years of association with India, I do feel nostalgic. The “2 minute” noodles were introduced in India in the early 80’s, and Nestle had really tried hard to sell it to the Indian Market. They realized it would be easier to please the children, rather than their parents. I remember schemes like getting a toy car (Zoomie!) if you buy 10 packs together, or being part of Maggi Clubs if you could send 3 empty wrappers. We even had the Nestle folks in school, distributing hot noodles to the children (for free)!
And I must say that they were quite successful in making an impact. Our generation (and the ones after ours) definitely associates with the product – instant, for the bachelors, a meal when you are in no mood to cook are phrases which are linked with it. Statements like “I – cannot – cook – anything –except – tea – and – Maggi” have been heard quite often.
My memories with Maggi are so many. Sitting with friends on the terrace during winters, with plates of steaming Maggi, and hot cups of coffee is by far the favorite.
Another is in the early 90’s, when my brother and I were going thru my Mom’s recipe collection and we found this old pamphlet which had been distributed by Maggi at some point of time – it had recipes you could prepare using the noodles. The pamphlet was surely an old one because it featured flavors which had long been discontinued – “Capsica” and “Sweet and Sour”. It had one recipe which we tried and it became an instant favorite. It was the Maggi Noodle Soup using the “Masala Tastemaker”.
I still make it, even after so many years, and so does my brother. Though my brother claims that I have forgotten the “original version”, it still tastes yummy!
Ingredients (Serves 2):
1 packet Maggi Noodles with Masala Tastemaker
One small onion, sliced
One medium tomato, chopped roughly
A handful of spring onion greens, chopped
2 tsp oil
3 cups water
Salt to taste
Method:
- Heat oil in a pan. Add the onions and sauté till translucent
- Add the tomatoes and stir fry till they are cooked, and the oil begins to separate
- Add the spring onions and cook for another minute
- Add the water and the tastemaker, and bring to a boil
- Add the noodles, and cook till they are soft
- Adjust salt to taste
- Serve hot!
This recipe also goes to the Soup 'N' Juice Event, hosted by Sireesha.
Saturday, 19 September 2009
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First time here....I d love to have lik ethis in this way..other than spring onions i do the same way...Love to have a bowl of maggi with lotz of soup
ReplyDeleteWow! this is so easy and quiet interesting, looks great:)
ReplyDeletenice recipe, try adding mustard seed into the pan before adding onions.
ReplyDeleteI visited your blog for first time and good to see the person like me who is never meant for cooking something special but has found a good cook inside her..and that too vaggie ..same as i ..i am going to try this experiment .Thanks :)..
ReplyDeleteThanks too u... Becoz so well style...
ReplyDeleteOh yah... i m Sabrina from bangladesh... Keep it up...
beautiful looking Maggi noodle soup It's raining here and what more can i ask for. A bowl of hot maggie soup:) I can have it for forever !!
ReplyDeletewow.. looks damn yummy!!!!!!
ReplyDeleteJust one word...WOW!
ReplyDeleteI make it little differently...I add green chillies,carrots, peas,potatoes and a bit of salt. It tastes yum! :)
ReplyDeleteThanks for the recipe, will try it definitely.
ReplyDeleteI'll like to add my own recipe too... I discovered it wen i was 12 yrs old.. Now m 16...
ReplyDeleteSo its like...
Boil water... N in dt add capsicum, tomatoes (finely chopped), spring onions... N add salt, chinese salt i.e, ajinamoto and black pepper (pinch)...
Den cook it for 5 mins approx...
Den aftr dt add d maggi noodles & d taste maker...
And chinese sauses like -» green chilli ( around 1& 1/2 teaspoon) , soya sause and my favourite tomato ketchup...
Cook it fo while.. Let it be little soupy...
N serve hot...
Trust me.... Its damn awesome n tasty..
U'll love it...
Please give me ur feedbacks at
emmareemi@gmail.com